Work
Two concepts. More soon.
- Shown
- 2 concept stores
- Themes
- Horizon, Stretch
- Client work
- Case studies coming soon
- Built by
- 1 person, start to finish
Below are two concept stores, one on each theme I specialize in. They’re labelled as concepts, with no made-up results. Client case studies will be added here as they’re approved.
01–02 Concepts
Concept stores
Two stores I built end to end for fictional brands, one on each theme I specialize in. They show how I work, not client results.
01 Concept on Horizon
Ferro Coffee Co.
Fictional brand, concept store
- Brand
- Ferro Coffee Co.
- Type
- Subscription coffee
- Theme
- Horizon by Shopify
- Build
- Theme Plus scope
- Status
- Concept
The brief
A small-batch roaster that sells mostly on subscription. Picking a recurring order should feel as easy as grabbing a single bag, so the store is built around a custom bundle builder: choose your coffees, your grind and how often they arrive.
What I built
- Custom bundle builder section
- Subscription product page
- Mega menu by origin and roast
- Speed and accessibility pass
Key sections
- Build your box
- Roast and origin guide
- Subscription plans and FAQ
- Brew guides
02 Concept on Stretch
Atelier Nord
Fictional brand, concept store
- Brand
- Atelier Nord
- Type
- Editorial apparel
- Theme
- Stretch by Maestrooo
- Build
- Theme Plus scope
- Status
- Concept
The brief
A Nordic apparel label that sells a mood as much as a garment. The goal was to push Stretch toward a magazine feel with lookbook sections, without losing the theme’s speed or making it harder to edit.
What I built
- Lookbook sections with shoppable looks
- Brand styling across type and spacing
- Editorial collection layout
- Custom product page
Key sections
- Lookbook spread
- Shop the look
- Collection story
- Size and care
03 Coming next
Your store could be next.
Case 03
Your brand, on Horizon or Stretch
Case study coming soon
I’m booking new projects now. You get a fixed scope, a fixed price and one person who builds your store start to finish. When it launches, it goes here: the brief, the build and, with your permission, how it’s going.