Capabilities / 8 disciplines, one developer
Design sense,
developer depth.
- Stack
- Liquid, theme blocks, apps
- Themes
- Horizon, Stretch, OS 2.0
- Checked
- Core Web Vitals, WCAG
- Team
- 1 person, start to finish
I work in Shopify’s Liquid, theme blocks and app ecosystem every day. Here’s what I can build for you, and which package each piece comes in.
01–02 Build
The theme, made yours.
Brand styling first, then the custom pieces that make a theme feel bespoke, all still editable in Shopify.
01 / 08
Theme customization
Brand styling, layout changes and template variations on Horizon, Stretch and other Online Store 2.0 themes.
- Works on
- Horizon, Stretch, OS 2.0 themes
- Comes in
- Launch, Plus, Migration, Refresh
- From
- $2,000 (Store Refresh)
02 / 08
Custom sections and blocks
New sections you can drag, drop and edit in the theme editor, built to match the theme’s own code.
- Built in
- Liquid, theme blocks, theme editor
- Comes in
- Theme Plus (up to 4), Care Plan
- Single
- $500 to $900 per section
03 / 08
Migrations
Products, customers, orders and redirects moved from Squarespace, Wix, WooCommerce or BigCommerce.
- Platforms
- Squarespace, Wix, WooCommerce, BigCommerce
- Moves
- Products, customers, orders, redirects
- Package
- Migration, from $9,000
04 / 08
Speed and accessibility
Faster pages and stores that work for every shopper, checked against Core Web Vitals and WCAG.
- Checked
- Core Web Vitals, WCAG
- Comes in
- Theme Plus, Store Refresh
- Start
- Store Audit, $250, credited
- Search
- Structured data and product Q&A that search engines and AI tools can read
03–04 Move and tune
Moved over, sped up.
Switch platforms without losing a thing, then make every page faster and usable by every shopper.
05–07 Connect
Wired into the tools
you already use.
Apps, email and tracking, chosen carefully and installed cleanly so the theme stays fast.
05 / 08
Apps and integrations
Reviews, subscriptions, search, bundles and the rest: chosen carefully, installed cleanly.
- Covers
- Reviews, subscriptions, search, bundles
- Comes in
- Launch, Plus, Migration
- Extra
- App integrations add-on
06 / 08
Email and Klaviyo
Signup forms, welcome flows and abandoned cart emails connected to your store.
- Sets up
- Signup forms, welcome flow, abandoned cart
- Platform
- Klaviyo
- Extra
- Klaviyo email setup add-on
07 / 08
Analytics
Google Analytics, Meta and other tracking set up so you know what’s working.
- Tracks
- Google Analytics, Meta, others
- Answers
- What’s working, and what isn’t
- Scope
- Agreed on the discovery call
08 Look after
Still here after launch.
08 / 08 Ongoing care
$750 to $2,500
per month
Theme updates, new sections and quick fixes on a simple monthly plan: a block of development hours with priority support.
- Covers
- Theme updates, new sections, small builds
- Billing
- Monthly, Care Plan
- Every build
- 14 days of support after launch
01–08 Coverage
Which package
includes what.
Anything not in a package can be added to one, or booked on its own.
| Capability | Theme Launch | Theme Plus | Migration | Store Refresh | Care Plan | On its own or as an add-on |
|---|---|---|---|---|---|---|
| 01Theme customization | Included | Included | Included | Included | Included | Extra templates |
| 02Custom sections and blocks | Not included | Up to 4 | With Plus | Not included | Included | Custom Section, $500 to $900 |
| 03Migrations | Not included | Not included | Included | Not included | Not included | Not included |
| 04Speed and accessibility | Not included | Included | With Plus | Included | Not included | Store Audit, $250 |
| 05Apps and integrations | Included | Included | Included | Not included | Not included | App integrations |
| 06Email and Klaviyo | Not included | Not included | Not included | Not included | Not included | Klaviyo email setup |
| 07Analytics | Not included | Not included | Not included | Not included | Not included | Scoped per project |
| 08Ongoing care | 14 days | 14 days | 14 days | Not included | Included | Not included |
| Starting price | From $3,500 | From $7,500 | From $9,000 | From $2,000 | $750+ / month | Store Audit $250, credited |